Objective
Helping the client increase exposure and find a new market for their newly acquired tool by enabling at least 8-10 potential conversations per month.
Key strategy
Identifying the right companies where the client’s software could create process efficiencies, finding decision-makers within these prospects, and gathering intelligence to align prospect needs to product features.
result
A healthy sales pipeline for the client with an optimistic outlook on future opportunities and deal timelines. It also facilitated immediate closure of deals worth $100-150K in revenue.